Two products, one mission

AI roleplay for the conversations that matter

A specialist tool for motivational interviewing, and a general-purpose authoring platform for any conversation worth practising.

Flagship · For Clinicians

MI Practice Lab

Realistic AI clients for motivational interviewing practice — with structured MI feedback, OARS-tagged playback, and a "share with coach" handoff. CBT scenarios coming soon.

MI Score OARS playback Engage · Focus · Evoke · Plan Coach feedback

Explore the MI Practice Lab

For L&D, educators, and teams

Zenobits Roleplay Authoring

Build your own AI roleplay scenarios for any conversation: sales, compliance, onboarding, negotiation, customer service. Embed in Articulate Storyline 360 or share via link.

See the authoring platform